A virtual assistant service helping small business owners handle business planning, scheduling, inbox, CRM, and more. So you can spend more time doing the work and less time managing it.

Cleaners

Tattoo Artists

Hair Stylists

Photographers

Doulas

Estheticians

Pet Groomers

Coaches

Contractors

Painters

Therapists

Trainers

Barbers

Chefs

Instructors

Cleaners Tattoo Artists Hair Stylists Photographers Doulas Estheticians Pet Groomers Coaches Contractors Painters Therapists Trainers Barbers Chefs Instructors

What I Can Take Off Your Plate

Scheduling & Calendar

Never double-book or lose a client to a slow reply again.

Inbox Management

Your inbox, sorted. From triage to full response management.

CRM & Systems

Keep client relationships organized and follow-ups from falling through the cracks.

Startup Extras

Just getting started? I also help with logos, basic websites, business plans, and photography.

Why Smith & Sorted

Ops background, not just admin help.

I hold a Master's in Healthcare Administration. Systems thinking and business operations are professional education and training.

An eye for how your business looks, too.

Years as a photographer means I understand branding is about how clients experience you for the first time.

One person, real care.

I'm not a big agency. I'm one person who's built a business from scratch, doing the same for you.

If it’s not sorted, I’ll fix that.